Showing posts with label The Makeup Show. Show all posts
Showing posts with label The Makeup Show. Show all posts

Tuesday, November 27, 2018

THE MAKEUP SHOW LA TREND REPORT FOR NOVEMBER 2018



(Kevin James Bennett teaching. Credit: The Makeup Show)

For the second year, the team at Polarbelle HQ attended The Makeup Show LA in the first week of November. It was an incredible wealth of teaching and learning opportunities, artisan workshops and beauty shopping.  I'm always so incredibly inspired spending time with such talented and knowledgeable artists. I think TMS does it best by bringing top industry professionals who genuinely want to share their experience and knowledge with others in the same career field.  You just don't find that everywhere.  I love the generosity with which the speakers share triumphs, pitfalls and tips for success.  It's one of the best experiences an artist can have, in my opinion.

The Makeup Show LA
                                                   (James Vincent.  Credit:  TMS)

I have a post show wrap-up today for your reading pleasure.  We were fortunate to be able to hear The Makeup Show's Artist Director James Vincent talk about these trends in person.  They were further and forever stamped in my mind as I listened to famed celebrity makeup artists Pati Dubroff and Sarah Tanno, who iterated many of the same points.  For instance, they both said that skin is in and that when doing print work, photographers hate if you apply foundation to the subject.  I've never worked in print beyond this blog so I had no idea.  I was surprised!  My objective on the blog is cover it all up at all costs....right?  And in the instagram makeup world, people apply a ton of makeup and photoshop it all, giving you the idea that you have to wear 15 layers of product to fit in.  Not in the world of the actual working makeup artist.

The Makeup Show LA
                               (The Man, the Myth, the Legend - Jordan Liberty.  Credit:  TMS)

Skin is making itself known, and if you follow Jordan Liberty, (on of my favorite speakers at TMS), on Instagram, you'll know his style focuses on skin.  The idea that less is more and skin is in made a huge impression on me.  I'm glad to see it and hope it lands on Instagram more often in the near future.  I often think kids have been given a bad impression on social media of how to wear makeup if they've come of age in the era of Insta-makeup.

The Makeup Show LA
                                      (Ivan Bettancourt, always a fan fave.  Credit:  TMS)

You might like to see a video I have from a new brand to the show Petite N Pretty after you read more about the show and the trends found.    Safe real makeup for kids is a new trend that I think you'll see more of in the consumer market.  Also, I have a video I launched recently covering some of the things I heard and saw at the show, as well as the carefully thought out purchases that I made.  I hope you'll enjoy it.  There's some cute stuff in there!!  I'll have a blog post covering the second video soon.

But in the meantime, let's have a look at the new trends!!!


THE MAKEUP SHOW LA WRAPS A YEAR OF SHOWS WITH THE 2018 TREND REPORT


Artists mingled at The California Market Center this past weekend to stock their kits with the latest product trends from over 85 brands



Los  Angeles,  CA (November  10 & 11 2018)  -­‐ The Makeup Show  LA took place this past  weekend on
November 10th and  11th at The California Market  Center. Professional artists, press,  influencers, and brand
executives joined  together for a weekend full of new debuts  and trending products from brands such as
MAKE  UP FOR EVER, Mehron, Crown Brush, Smith Cosmetics,  Danessa Myricks Beauty, Stila,
Urban Decay...and many  more!

In addition, guests shopped exclusive deals from  over 85 beauty brands, attended a variety of hands-­‐on
workshops,  and also had the opportunity to interact one-­‐on-­‐one with some of  today’s leading celebrity artists
such as Pati Dubroff, Stephanie Nicole,  Jordan Liberty, Sarah Tanno, Damone Roberts, and more! Shelly
Taggar, owner  of The Makeup Show, and James Vincent, the show’s Director of Education and Artist  Relations,
walked the show floor to see what the pros were buying, what was flying  off the shelves, and what was trending
amongst brands. Below we dig into the top trends  that this year’s show revealed:

BEAUTY TRENDS FOUND ON THE FLOOR IN LOS ANGELES:

The Makeup Show LA
(The gorgeous Pati Dubroff and model. Credit: TMS)

The Makeup Show LA
(Sebastien Tardif of Veil Cosmetics. Credit: TMS)

● CELEBRITY  SKIN: Natural   skin is a must-­‐have   for this time of year.   Look to the red carpet, runway
  or your favorite fashion magazines and  you will see models and celebrities wearing  makeup that is barely
there with a soft matte  finish. A sheer coverage complexion with strategic  warmth and shine is flattering for
any face. Some of  the more popular products amongst the pro’s included:  

○ MAKE  UP FOR EVER  Waterblend -­‐  Known for their  light-­‐weight, water  gel foundation,
MAKE UP FOR EVER created a line  for the perfect dewy glow.  
○ Alcone  -­‐ For additional  hold and perspiration  control try Alcone anti-­‐shine  and sweat products as a primer.    
○ Mehron   -­‐ Pros swear   by Mehron’s anti-­‐shine   and sweat products to keep   clients looking cool in
the most   intense heat.
○Veil  Cosmetics  -­‐ Their newest  launch, AutoMatte is  the perfect powderless  mattifier and skin smoother.  In
one universal shade, it can  be used as a primer to prevent shine  and oil build up and also as a touch-­‐up
 throughout the day.
○ Pacifica  Beauty – Pacifica  Beauty launched a range  of thirty 100% vegan foundations  at the show!
The Makeup Show LA
(Benefit Precisely, My Brow. Credit: TMS)
The Makeup Show LA
(Damon Roberts. Credit: TMS)
● HIGH  BROW: Social  media has made eyebrows  strong and exaggerated for  the last few years and this  season
we see a runway and red  carpet that reacts to that. The brow  is a fuller, denser eyebrow that goes to  the light
or medium tone of the hair. It's  another shape that shows skin and dimension but  still has beautiful presence.
Use a brow pencil to   provide volume. The wax of the pencil sits on top of  the skin and can make a flat brow
feel fuller.
○ Kevyn  Aucoin The  Brow Pencil -­‐  Used for the perfect  fill. This product adds  depth and dimension.
○ Crown  Brush Brow  Palette -­‐ Used  by makeup artist and  consumers that want beautiful  brows on a budget
and comes in  a wide color range.
○ Damone   Roberts Brow   Gel -­‐ Known   for helping shape   and color, Damone Roberts   brand
represents the perfect  brow every time.
○ Benefit  Cosmetics Brow  Gel -­‐ One of  the most popular brow  brands of all time, Benefit  Cosmetics has
made it easier  for pros and everyday users to  complete the brow trends.  

The Makeup Show LA
(Stilazzi had continuous demos. Very well done. Credit: TMS)

The Makeup Show LA
(Smith Cosmetics. Credit: TMS)
● WING  AND A PRAYER:  Classic black and  crazy colorful winged  eyes are seen everywhere  this season.
Beautiful three   dimensional looks and modernized  60s style flicks created unforgettable  impact. Keep your liner
edge crisp with  some of these products:
○ Stilazzi  liners -­‐ With  help from Stilazzi  liners and a wide array  of ideal liner brushes your  winged eyes
won’t be going anywhere.  In six different shades Stilazzi has you  covered.
○ Crown   Brush -­‐  Affordable brands   like Crown Brush offer   over 20 eyeliners shades  and multiple
brushes to choose  from for that perfect application.  
○ Smith  Cosmetics  -­‐ Used by  all pro artists,  Smith Cosmetics has  set the tone for perfect  brow application.

The Makeup Show LA
(The Master of Light Danessa Myricks. Credit: TMS)
● TURN  AROUND BRIGHT  EYES: Bold, beautiful  pops of color were the  perfect addition to runways  last
season. All over eyeshadow,  a bold swipe of eyeliner or a bit  of brightly colored mascara, are all easy  ways
to take the trend to your everyday.
○ Danessa  Myricks Color  Fix -­‐ This long  wear pro favorite that  can be used as cream shadow,  liner, mascara
or lip color.
○ Marc   Jacobs Beauty   Highliners -­‐   Marc Jacobs Beauty   Highliners add a touch   of bright color with
a  simple application.

The Makeup Show LA
(Miss Fame. Credit: TMS)
● I  LOVE ROCK  N ROLL: Traditional  cat eyes are a bit blockier  this season; you can also try  a sexy smudged
cat eye for an  unforgettable modern look. Neo Graphic  Liner is an easy and sexy choice -­‐-­‐  Pair a bold black
liner with any lip, from   barely there to a daring red, it will always work.  We saw many pro’s adding these
products to their kits:    
○ Stila  Cosmetics  Microtip Stay  All Day Eyeliner  -­‐ Stila Microtip  Stay All Day Eyeliner  allows you to
create any   shape effortlessly.
○ Stillazzi  Borderline Gel  Eyeliner -­‐ Stillazzi  Borderline Gel Eyeliner is  quickly becoming a pro favorite  for
it's easy to apply, super durable  formula that looks fantastic from day to  late night.
The Makeup Show LA
  (Miss Fame's model. Credit: TMS)
● YOU  SPARKLE  AND YOU’RE  BEAUTIFUL: Glitter  is never going away.  This season, we are seeing  easy
glitter looks along the   eyelid as liner and shadow.  For a more ethereal glitter experience   look to
Danessa Myricks Beauty, Kryolan or   MAKE UP FOR EVER for the most magnificent glitter  makeup
options. Other product favorites included:
○ Mehron’s  new Echo Pressed  Glitter Palette -­‐  Try Mehron’s new Echo  Pressed Glitter Palette for  a no mess,
easy option that  works well on its own or over  shadow.
○ Stila   Glitter and   Glow Liquid Eyeshadow   -­‐ Stila Glitter and  Glow Liquid Eyeshadow has   a large
variety of beautiful  summer shades that apply with one  swipe.

The Makeup Show LA
(The Naked Cherry Squad at Urban Decay. Credit: TMS)

The Makeup Show LA
(Danessa Myricks Beauty. Credit: TMS)
● LASH  OUT: Whether  you are adding mascara  in a major way or building  up lashes with a faux pair, lashes  
are on the agenda this season. Colored  mascara in shades ranging from cobalt blue,  bright pink to orange are
everywhere.
○ Urban  Decay -­‐  Offering a wide  range of the most  gorgeous shades, Urban  Decay is known for their  
thickness, lengthening, and  volumizing you natural lashes.    
○ MAKE  UP FOR EVER  -­‐ MAKE UP FOR  EVER’s Excessive Lash  and Smoky Lash mascara  is making
one of the most   dramatic looks.
○ Danessa  Myricks Cushion  Color -­‐ create  your own with Danessa  Myricks Cushion Color,
which  are waterproof, easy to apply  as it does double duty as liner,  leave everyone wanting more.
The Makeup Show LA
(Pacifica Beauty. Credit: TMS)
The Makeup Show LA
                                                        (Rebels And Outlaws.  Credit:  TMS)

● CRYSTAL  BLUE PERSUASION:  Crystals and metals  are used for clearing  and holding energy and the  beauty
industry is embracing  them like never before. Top brands  were:
○ Danessa  Myricks Beauty  gold enriched primer  -­‐ Try Danessa Myricks  Beauty gold enriched primer  to pull
in the healing and  rejuvenating power of gold to make  your skin glow.
○ Rebels  and Outlaws  -­‐ Rebels and  Outlaws leads the  charge for bringing  wellness and makeup together  in a
magical way – their Artists  and Angels Potion is the perfect toner  for flawless skin. It can also be used to  
help clear energy with its organic hydrosol of  Neroliza and the essential oils of blood orange and  Tiger Eye
are used for their calming and spiritually   charging effects. Try the Rebels and Outlaws Cleanse and
Release Brush Cleaner for a vegan option that cleanses even   the toughest waterproof pigment from a
brush. Made with Rose, Sage  and coconut oil, the large clear quartz in the center will keep you calm,
focused,  and ready to enjoy what the future holds.

The Makeup Show Los Angeles featured   over 85 top beauty brands including Diamond Sponsor MAKE
UP FOR EVER, Platinum Sponsor  Crown, Silver Sponsor Frends Beauty, Supporting Sponsors Smashbox Pro
and GLAMCOR, Contributing Sponsors  Mineral Air, NYX Professional Makeup and TEMPTU, and School
Partners Muse Beauty Pro.
 

          

Monday, October 29, 2018

EARLY BIRD SPECIALS AT THE MAKEUP SHOW LA FOR THE FIRST TIME EVER!!

We have a major announcement from The Makeup Show LA.  The show is THE place to be in LA on Nov. 10-11, 2018, for working members of the beauty industry.  It is a professional exhibition only so be sure to contact The Makeup Show for more information.  Onto the exciting news!


For 1.5 hours ONLY exclusive doorbuster pricing will be offered at more than a DOZEN brands 


The Makeup Show LA will be arriving at the California Market Center next weekend to showcase the latest beauty products, exclusive offers, and much more - and for the FIRST-TIME ever exclusive early bird pricing.  From 9AM - 10:30AM on Sunday, November 11th, the show will be offering a “First Look” exclusive viewing, and doorbuster pricing for anyone that wants to take advantage of this early access.  Brands such as Smashbox Pro, MAKE UP FOR EVER, Pacifica Beauty, TEMPTU and more are gearing up to offer these exclusive deals. Below is a SNEAK PEAK on the deals you won’t want to miss! From special package deals, discounts, and more there is something for every shopper to check off their list.

WHAT’S LAUNCHING OR ON SALE?! 

SMASHBOX PRO: “First Look” attendees will have the opportunity to pick up Smashbox’s Photo Finish Radiance Primer for only $15!
Rude Cosmetics: During this early bird time only, visitors will receive 20% off all products.
Danessa Myricks Beauty: Stop by Danessa Myricks Beauty to get their limited Waterproof Cream Palettes for $15, originally $30.
MAKE UP FOR EVER: You don’t want to miss the MAKE UP FOR EVER booth! They’re giving away a free gift with purchase for the first 50 customers on 11/11!
Rebels and Outlaws: Gifting a free crystal with a purchase of a candle!
Parian Spirit: Offering an extra $5 off their show special kit (regularly $20).
Crown Brush: This brand is a must on your shopping list! Crown Bush will be offering a 35 color eyeshadow palette for only $10!
Temptu: Take an additional 10% off already discounted show prices only during the First Look.
MustaeV: Stop by MustaeV’s booth for 50% off all brushes
Pacifica Beauty: Receive a free Contact High Arornapower Micro-batched Perfume with any purchase!
M·Y·O Cosmetic Cases: Head over to M·Y·O Cosmetic Cases’s booth for a free makeup accessory with purchase! The choice of one of the following: Multi-tasking Silicone/Sponge Makeup Blender (regularly $9) or Double Ended Eye Shadow/Brow Brush CrueltyFree & Pro-Quality (regularly $12) or an Empty Spray Bottle for Alcohol (regularly $3).
Melanie Mills Hollywood: Offering their sealing spray 1/2 off
● Moira Cosmetics: Don’t miss this deal! All eyeshadow palettes will be 2 for $25!

This is just a SNEAK PEAK - over 80 more pro-brands offering limited deals the entire weekend!

The Makeup Show LA will be held on Saturday, November 10th, 2018 from 9AM and 5PM and on Sunday, November 11th, 2018 from 9AM and 5PM at the California Market Center, 110 E 9th St, Los Angeles, CA 90015. Tickets are available online and can be purchased at https://www.themakeupshow.com/la/

Wednesday, June 27, 2018

The MAKEUP SHOW NYC HAUL, PT 2 - DANESSA MYRICKS, SMASHBOX, MAC, NYX AND MEETING BOBBI BROWN

I've posted my second video detailing events and hauling from The Makeup Show NYC.  It was such an exciting event!!!  If you haven't heard my bathroom story with Bobbi Brown, you'll find it in this video.  I've broken my hauls into several videos to keep them shorter for you.  I have a couple of giveaways running, with more to come, so be sure to search for those as well.

I chose the thumbnail with Jordan Liberty, who I stalked thru Press Night.  Notice I hadn't finished my makeup because I had misplaced my blush and spent a lot of time searching for it.  Oh well, it was fun anyway!!!!


Thursday, June 21, 2018

The Makeup Show NYC Haul, Part 1: Pat McGrath Labs, Stilazzi, Smith Cosmetics

My coverage for The Makeup Show NYC continues with the first part of my haulage. I hope you'll enjoy. Be sure to let me know what you want to see next and if you have any questions about what I did or didn't pick up.



Coming up next for The Makeup Show: 
ORLANDO, Sept 15-16, 2018

MOMENTUM

A Makeup Education Series
Featuring Danessa Myricks, James Vincent, and special guests.

DALLAS
 July 21-22, 2018

ATLANTA
August 5, 2018

NYC
August 18-19, 2018

VANCOUVER
February 2-3, 2019

Thursday, June 14, 2018

A Few Minutes With The Makeup Show's Shelly Taggar



The Makeup Show, (affectionately called TMS), is an multi-site event held throughout the year that I talk about frequently on Polarbelle, my youtube channel and my Instagram account.    I like to include behind the scenes coverage, notable moments and vendors, and all the news about this unique show.  The Makeup Show is a pro-only venue held in five cities throughout the year.  Here you will find top artists and pro-driven brands presenting new products, seminars, forums and some hands on workshops.

The most recently concluded edition was The Makeup Show NYC, held in May, 2018.  It was an impressive show with vast amounts of teaching and learning opportunities, seminars, workshops and of course, shopping.   TMS is continuously evolving and bringing new forums, new brands and new experiences to the artist community.  The professionalism and excitement in the building is absolutely contagious.  I found myself wanting to know more and when the opportunity arose to interview The Makeup Show owner, Shelly Taggar, I jumped for it.


(Our conversation will be paraphrased as I took notes the old fashioned way; pen and paper.)

I learned Ms. Taggar has a background in photography and started producing events 18 years ago.   She started The Makeup Show 14 years ago, grew it slowly and it became a solo venture.  "This event is not just a trade show, but an experience to make people feel a part of the full community."  There were no makeup events when TMS started; just hair shows and Ms. Taggar wondered why there was nothing for the makeup side of beauty.  TMS became a big thing in NYC and continued nationwide from there.

It was fulfilling to me to hear the passion Ms. Taggar has for this show and I asked her how The Makeup Show differs from other cosmetic events.  She told me this is a pro-only show, no matter what.  Other shows are fan based or influencer driven, and most are consumer shows.  IMATS is a mix of the two being pro and consumer brands with pro and consumer attendees.   Many of the brands attending TMS don't do the other shows but are centered on reaching the pro artist community.

I told her how impressed I am with the amount of artist created brands at the show and asked if that was by design or a happy accident.  She told me the show is an edited event with careful choosing of brands that are displayed.  The goal is an even distribution of categories at price points that work for every level of artist; from the lower cost, mid-level, higher end and on to agency repped.   There will always be, for instance, 5 brush companies catering to the different cost levels and the same range exists in the other categories as well.  There is a long waiting list of brands that would like to be a part of TMS.

While in NYC, I was really impressed with how generous the artists in the seminars were and in sharing their time and talents.   We've all seen people who are talented in their profession who guard their knowledge like a state secret.  Not so with the artisan teachers at TMS.  I asked Ms. Taggar if it was difficult to get world reknown top talented makeup artists involved.  She told me that James Vincent was brought on from day one as Director of Artistry.  Mr. Vincent writes the education schedule for each show and consults with the brands and artists.  Sometimes there are scheduling conflicts that prohibit an artist from taking part.  The artists who are involved are usually ok with being on stage and they are people who want to give back to the industry that fulfills them.  The goal of the presentation line-up is to include business, celebrity and fashion artists as well as people who are transforming the industry like Bobbi Brown and Miss Fame.

The Makeup Show

I asked about the new I, Artist forum that was held in San Francisco this past March.  Three days of workshops and teaching!!!  I would have given up a leg to be there.  Ms. Taggar told me, "It was inspiring to be in a forum with such dedication to the artistry, from the featured artists to the every day artist attendees.  Love for artistry was everywhere.  I think everyone was excited and pumped by the energy."   Oh man, what it must have been like to be there!!

I asked about the new Momentum series of artist trainings, which sound like I, Artist on a smaller level, to me.  The idea is moving pieces of I, Artist into the market.  Some of the main sponsors of TMS will bring Danessa Myricks and James Vincent to Dallas, Vancouver and NYC for 2-3 days of intensive education.  I seriously think these people are amazing creative artists and if you haven't seen their work, please check them out on Instagram.  You'll get an idea of the quality of workshops they will present.

One of the last things I asked about is the long term vision for The Makeup Show.  I've seen so many exiciting things happen in the time that I've watched and read about it and in particular I, Artist and the new Momentum series, so I was curious.  Ms. Taggar told me the industry has changed so much in the last 5 years and TMS is trying to change and adapt and while doing so, would like to return to it's international roots, bringing this show to the global community.  The plans for TMS include remaining true to the integrity of the show while continuing to help raise the industry every day.

Can you see why I just get so excited to be in this environment?  Teaching, artistry, communication...it's all very exciting.   My thanks to Shelly Taggar for her time!

You can learn more about The Makeup Show on their site and follow them on Instagram, Twitter, and Facebook.   You can also subscribe on youtube.

Upcoming events:

MOMENTUM:

DALLAS  July 21-22, 2018

ATLANTA – August 5, 2018

NYC – August 18-19, 2018

VANCOUVER – February 2-3, 2019


WORK THE RUNWAY:
NYC - Sept 8, 2018


THE MAKEUP SHOW ORLANDO:

SEPTEMBER 15 – 16, 2018


October 13 – 14, 2018


NOVEMBER 10 – 11, 2018


Thursday, May 24, 2018

THE MAKEUP SHOW NYC POST SHOW WRAP UP #1

Hello friends!!   I recently returned from a whirlwind trip to New York to attend The Makeup Show.  There were three days worth of activities, shopping, teaching and meetings, and every moment was just spectacular.  It was incredible to me to be surrounded by artists all weekend and people who understand the love and passion I have for color and makeup.  I spoke to seasoned famous artists as well as to beginners.  Each were absolutely excited to be there and experience all the show had to offer.  It was just everything to me to be in such an artistically supportive all-encompassing environment.  I'll be floating on my artist's high for quite awhile.

When I returned home, I had pressing contracts and events I had to attend to before I could sit down and tell you all about the show.  I'll be covering everything here and on youtube as well in an ongoing fashion.  To open, I'd like to share the official press release from The Makeup Show, NYC as well as some pictures I took throughout the weekend.



THE MAKEUP SHOW WRAPS A WEEKEND OF INSPIRATION AS BOBBI BROWN, MISS FAME, AND OVER 100 OTHER SPEAKERS TOOK THE STAGE 


Community, networking, education, and inspiration remain the best four words to describe the largest pro makeup event in the United States. 


NEW YORK, NY (MAY 2018) – The Makeup Show NYC, took place on MAY 6 th and 7 th at Metropolitan Pavilion. This year, the show brought a great platform for attendees to network, learn, get inspired, receive amazing deals on some of the top brands in the world, and so much more!

Shelly Taggar, Owner of The Makeup Show states, “The Makeup Show is so much more than just a trade show. It is a place for artists to network, shop, take classes, set new beauty trends in the industry, and for top brands to launch new products to the pro community. With our increase in education this year there was an even stronger sense of community and inspiration for artists. Our goal for the show is to continuously change people’s lives by creating new opportunities and inspiring artists to advance in their careers. I’m very proud of what this show has become and look forward to continuing to achieve these goal in Orlando, Chicago, and Los Angeles.”

 Below you will find a snapshot of what the weekend offered.

The Makeup Show NYC Highlights 

The Makeup Show NYC kicked off on Saturday, May 5th with The Beauty Brunch and Marc Jacobs “Meet the Artist” pre-event. These exclusive events gave attendees the opportunity to meet and network with artists, industry insiders, and top brands, in a more intimate setting. Not only did guests get to socialize and enjoy a cocktail with their idols, they received a gift bag filled with the pro community’s favorite products. The events were well attended by some of the biggest names in the industry, including Sarah Tanno, Kristofer Buckle, Hung Vanngo, Charlotte Willer, Kabuki, Miss Fame, Jordan Liberty, Roshar, and so many more.

(Here I am creeping on Jordan Liberty after the Marc Jacobs Event)

(Jordan was very kind to let me disrupt his lunch to fawn all over him. :)

This year the show featured more than 90 top beauty brands including: Diamond Sponsor MAKE UP FOR EVER, Platinum Sponsors Crown Brush, Silver Sponsors, Frends Beauty, KISS, and TEMPTU, Supporting Sponsors, Smashbox, MustaeV, GLAMCOR, INGLOT, and Alcone Company and Contributing Sponsors NYX Professional Makeup and Pinnacle Cosmetics. Brands from Danessa Myricks Beauty, Breakups to Makeup, Rebels and Outlaws, and black|Up all used the show as a platform to launch and showcase new products to the pro community.

(The new incredibly creamy long wearing artist's pencils from Make Up Forever)
JLo
(Inglot was MOBBED due to the new JLo Collaboration)
(Veil Cosmetics released their new primer at TMS NYC)

The Makeup Show continues to set trends in the beauty industry! This years show was no exception with rose gold product launches, new brand collaborations, and glitter everywhere !

The legendary Pat McGrath hosted a Casting Call for new talent exclusively at The Makeup Show NYC! Artists lined up with portfolios in hand for a chance to be considered and to have the opportunity to interview with the Mother herself!

“Shades of Beauty” Art Gallery made its debut at The Makeup Show NYC! This gallery featured Danessa Myricks and Moshoodat Sanni, two individuals who have inspired us to embrace the artistry of makeup. With their insight of the elements of makeup and fine art, each of these women gave inspiration with every color chosen, every line drawn, every shape and texture.

(Shades of Beauty was the most incredible display of makeup art that I've seen.  I could have spent hours studying the techniques, colors and textures.  This collection proves that "skin is IN".  Sadly, pictures just couldn't capture what I saw with the naked eye but the pics will just give you a little idea of what was there.  The spotlight made for visual perfection in person but rough for photo capture.  You can see more images on my Instagram.)

Shades Of Beauty
(Art by Danessa Myricks.  Look closely at the use of violet on the shoulders and neck.  Stunning use of tone and highlights.)

Shades Of Beauty
(Queen by Danessa Myricks)

Shades Of Beauty
(Artwork by Moshoodat Sanni.  Stunning!!)

Shades Of Beauty

Shades of Beauty
("Bare Your Soul 2" by Moshoodat Sanni)

The Makeup Show NYC also featured a stellar lineup of today’s greatest celebrity artists in a series of keynotes, workshops, and seminars. A few in attendance included Bobbi Brown (bonus: she signed copies of her book to a long line of attendees!), Miss Fame, Elizabeth Scherle, Kevin James Bennett, Jordan Liberty, and more. These speakers shared their secrets to success, techniques, tips and more.

(Bobbi Brown inscribing a book to li'l ol ME!)

The Makeup Show’s Director of Education & Artist Relations, James Vincent took attendees on a beauty tour to some of his favorite makeup destinations. They grabbed a glass of bubbly and hopped on the bus through a ride around Manhattan, making stops along the way at all of James’ favorite makeup haunts.

Metropolitan Pavillion


About The Makeup Show NYC

The Makeup Show is owned and produced by Metropolitan Event & Production and travels from LA, NYC, Chicago, Dallas, and Orlando. Bringing each destination over 60 beauty brands, and unique convergence of artists and community, where beauty professionals are sure to find an artistic energy that will inspire any beauty buff, from the passionate beginner to the seasoned professional. Each show offers an unparalleled lineup of education and appearances from top beauty professionals and focuses on career building and networking within the makeup community. The show provides a unique experience for the makeup professional to network directly from the best in the business. You can also stay up to date on the hottest show news on Instagram, Facebook, Twitter, and YouTube.

To stay update to date on The Makeup Show news, participating brands, educational speakers, schedule of events and prices, please visit www.themakeupshow.com.

I hope you'll come back to read my continuing serious on The Makeup Show NYC. I'll send my youtube vidoes here as well so that you don't miss out on one spectacular moment I experienced during the show. My thanks to Shelly Tagger and Melody Joy PR for this incredible show and opportunity. I have SO much more to come. What are you most excited to hear about from my time in New York?

Monday, March 19, 2018

The Makeup Show Presents The Makeup Shop And I, Forum In San Francisco This Weekend!!

If you're a regular reader, you might remember seeing me talk about The Makeup Show, held several times throughout the year in various metropolitan areas for industry professionals.  There are classes, workshops and shopping at discounted prices as well as opportunities to network with others in the industry.  An off-shoot of The Makeup Show is happening this coming weekend, (beginning March 24th), in San Francisco called The Makeup Shop.  The Makeup Shop is a public event that any makeup artist or enthusiast is able to attend.  In conjunction with The Makeup Shop is a new and exciting three day event, (beginning March 21st), full of teaching and workshops called I, Artist, The Makeup Show Forum.  The entire 5 days will be held at the Grand Hyatt San Francisco.

I would urge you to read all about the event on the website.  "iArtist pulls you deeper and pushes you further into a place where there is no limit to your success. Make up your mind to surround yourself with people that challenge you. Figure out what you need to do to be where you want to be. Meet the people who are doing it and have done it already. Make the change. Take action. Are you up for the challenge?"  Doesn't this call to action just stir your soul??  It is THE place to be this week.

Three of the lead artists were very gracious to take a moment out of their busy preperations and answer a couple of basic questions about the event for you.  I posed two quick questions to them and would like to share their thoughts with you.  It gives you a little bit more insight into the events this week.

The artists who participated in my tiny questionnaire are:

Lijha Stewart is a Makeup Artist and Breathwork Healer.   She's been an MA for over a decade, having worked as an artist and trainer for Mac Cosmetics and Make Up For Ever.  You can read her list of accomplishments as linked by her name.  It's impressive.

Danessa Myricks has a slew of accomplishments synonymous with her name.  She is a makeup artist, consultant, photographer, teacher and CEW of Danessa Myricks Beauty.  She is so incredibly beautiful that when I saw her at TMS LA, she took my breath away.  I couldn't bring myself to speak with her because - no breath!!

James Vincent is Director of Artistry at TMS, a Makeup Artist and owner of Outlaws and Rebels, which launched at TMS LA when I was there last fall.  His resume' reads like a Who's Who in the beauty and entertainment industry.  Seriously impressive credentials that you should check out on the website.  At TMS LA, I couldn't believe I was fortunate enough to sit in the front row and listen to him speak.  Artistic greatness right there!

My questions:

1)  With the new I, Artist event, what are you most looking forward to?

Stewart:  "At iArtist Forum San Fransisco I am most looking forward to the unique immersive education that only The Makeup Show can provide. Attendees will learn, experience and gain exposure in topics to enhance this artistry and business."

Myricks:  "I’m so looking forward to artists being able to experience makeup and makeup education in a completely different way. The program is really special and I sincerely believe that perspectives will shift and creativity will flow like they have never experienced before. Im seriously counting the days!"

Vincent: " iArtist: The Makeup Show Forum is an event that looks at inspiration, artistry and career in and all new way. Completely immersed in it's experience with a 360 degree view. It is artists working with experts to see the bigger picture, yet gain insight into how to make their individual artistry and career work for them. It is about putting together real plans, taking realnacrion and setting a course towards success in a much more measurable way. iArtist kicks off our new TMS Makeup Shop with an intimate look at individuality and artistry in a city that has always celebrated those two things."

2)  What makes TMS Makeup Shop SF THE place to be this weekend?

Stewart:   "TMS Makeup Show is the place to be if you're looking to connect to your community, get inspired and be immersed in all things Makeup."

Myricks:  "How often to you have so many magical, talented, fun, positive people willing to share under one roof at one time! Beyond the education and the incredible networking and community building opportunity , who doesn’t love to shop for makeup at deep discounts! It's a no brainer !"

Vincent:   "TMS Makeup Shop is the place to be for Bay area beauty lovers. Whether you are a professional hair stylist or makeup artist that needs to replenish your kit, a makeup lover that wants to see the latest trend, or someone who knows little about makeup and wants to learn this is the place to be. With education from celebriry hair and makeup experts on topics ranging from complexion to smokey eye or business success, there are some amazing opportunities to learn. There is also more makeup shopping than ever with deep pro discounts on pro must have brands like MAKE UP FOR EVER, Gerard, Danessa Myricks, and so many others. TMS Makeup Shop is an opportunity to see what's happening in fashion or find the pieces that are your own individual style with all of the tools you need and the experts that can take you there ."

These folks know how to pump a girl up!!  Reading their comments, I can feel their excitement for this week.  They have such passion for the industry and for other artists.  They are committed to education in the industry and propelling the art forward.  I'm excited for them to hold their first I, Artist TMS Forum.  If you read the list of speakers,  you might see a lot of familiar names.  I see people I've met, people I've taken classes from, and even a personal friend!!  If you are going this week, you'll just have to come back here and tell me all about it.  I really can't imagine anyplace I'd rather be this week to share the passion of the beauty community.

You can find the schedule for I, Artist here and TMS The Makeup Shop here.  Make sure you're following The Makeup Show on Instagram, Twitter, Facebook, and YouTube.  My thanks to Lijha Stewart, Danessa Myricks and James Vincent for their participation in this article.  Create on!

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